What You Need To Know About The Nordstrom Anniversary Sale
key dates, how to shop smart ... and quick ... plus, a sneak peek at my wishlist
Your Guide to the 2025 Nordstrom Anniversary Sale
It’s almost that time again — the Nordstrom Anniversary Sale is right around the corner! Whether you’re a seasoned shopper or new to the event, this sale is one of the best opportunities of the year to grab brand-new arrivals for fall at majorly reduced prices before they go back up to full price. Here's everything you need to know to shop it smart this year.
📅 Key Dates to Know:
Here’s when you can shop, depending on your Nordstrom status:
July 8-11: Early Access begins for Icon status
June 9-11: Ambassador status begins shopping
July 10-11: Influencer status shopping starts
July 12: Sale opens to everyone for public access
August 4: Final day of the sale — prices go back up on August 5
🛍 View the Preview & Build Your Wishlist
🧠 Smart Shopping Tips for the Sale:
To help you shop intentionally (and avoid the overwhelm), here are my tried-and-true strategies after shopping the sale for over ten years:
1. Take Inventory First
Before you even browse, look through your closet. What’s missing? What needs an update? This sale is a great time to stock up on fall essentials, activewear, everyday denim, coats, and beauty sets.
2. Set a Budget (and Stick to It!)
It’s easy to get caught up in the excitement, so give yourself a spending cap in advance. Prioritize investment pieces that rarely go on sale (like coats, boots, or designer denim) over trendy one-season items.
3. Make a Wishlist Ahead of Time ** MY TOP TIP **
You can start saving your picks now by browsing the preview and adding items to your Nordstrom wishlist. That way, once your tier opens, you can check out fast before things sell out.
4. Shop for the Season Ahead
Think beyond summer — this is the perfect time to snag those pieces you’ll wear on repeat this fall and winter.
5. Don’t Sleep on Beauty & Basics
Some of the best deals are on high-end skincare, candles, bras, and underwear. These sell quickly and are often excluded from other sales throughout the year. Remember: some of these items make great gifts during the holidays and it can save you stress (and money) to buy them now!
6. Use the Nordstrom App for Restocks
If something sells out in your size, the app is your best friend. Turn on notifications or check your wishlist frequently for restocks.
💛 Coming Soon:
I'll be sharing a curated roundup of the best pieces worth buying — think wardrobe staples, fall must-haves, and a few splurge-worthy gems — ahead of the sale opening to Icons. Make sure you're following along here so you don’t miss it! Be sure you’re following on Instagram, too, to catch try-on’s of the pieces I purchased!
If you have any questions about sizing, value, or how to style something from the sale, feel free to send them my way! If I have the insight into the product, I’ll be sure to respond and / or hop on stories to cover it.
The July Lookbook hits your inbox tomorrow morning! Get excited! xo.